The most technically advanced and multimedia enabled internet mobile phone baptized as iPhone, by Apple Inc. was launched on June 2007 in the U.S paving a revolution in the field of telecommunications. Carrying along with the functions including a camera phone and a portable media player, this brand of smart phones from Apple also include the services like text messaging, visual voicemail, e-mail, web browsing and Wi-fi connectivity. The presence of Multi-touch screen with virtual key board and buttons make it much more attractive and technically sophisticated.

The facilities carried by Apple iPhone include conferencing, call holding and call merging, caller ID, and integration with other cellular network features making iPhones a hot cake in the phone market around the globe.

The iPhones also have a provision whereby, it is possible for the users to create their own ringtones on the mobile phones ranging from 3 to 30 seconds in length of any part of a song, making the iPhone much more attractive. It is the existence of a built in 2.0 digital megapixel camera that can be sited as another reason for the hike in popularity of Apple iPhone. With the mobile phone it is possible for the user to upload, view, and e-mail photos. He can also share the photos among his friends.

It is also possible to play videos, watch TVs and films with the Apple iPhones. The user can also purchase and download songs from the iTunes Store directly making them more happy and satisfied. The iPhones also features the facilityof e-mailing that enables the user to embed photos in an e-mail message.

The existence of a virtual keyboard on the touch screen will make text imaging an easier task. The existence of automatic spell checking, correction, and a dynamic dictionary in the IPhones makes it more sophisticated.