Discovering and sharing interesting places now on the iPhone

London, 12 November 2007: TrustedPlaces, the unique online community for discovering and sharing reviews of places to socialise, has launched an optimised version of its website for the iPhone to coincide with its launch in the UK. iPhone owners are now able to discover user generated reviews of thousands of restaurants, bars, cafés, pubs and much more, by going to trustedplaces.com/iphone.

The TrustedPlaces iPhone application is fully integrated to the iPhone’s capability. Clicking on any phone number on a webpage activates a call, whereas clicking on a place’s address details brings up its location on Google Maps. The user can ask for directions and if they’re planning a meet-up they can email all the details for a place using iPhone, in-built email capability. Co-founder, and COO, Walid Al Saqqaf said: “The iPhone is a fantastic device that will have a big impact on how people access the web from their phone. With the TrustedPlaces application users now have an easy way to discover all the recommendations from their peers, not just when they are by their computers, but on the move as well. It is a natural extension to TrustedPlaces.com and we’re very excited about its evolution.”

“With the iPhone finding great places to dine or socialize has never been easier. The TrustedPlaces App. makes the best use of the iPhone’s capability to discovering some of the best rated restaurants, bars and pubs in your area by real people.”

The application uses the TrustedPlaces API (Application Programming Interface), which is currently under closed beta, and was conceived and developed by Brighton-based software house Builtbydave, the brainchild of David Stone. The API allows for two way sharing of all TrustedPlaces content and the company is actively looking for partners to participate in its Syndication Partner programme.

About TrustedPlaces

With reviews from over 450 cities in 40 countries, TrustedPlaces allows people to discover and share online all the latest information on where to go out, via reviews and recommendations, from the TrustedPlaces community of passionate and engaged individual reviewers.

With unique content continuously refreshed by its members, TrustedPlaces aims to become the UK’s largest online resource for independent reviews for lifestyle places. In July The Guardian listed the company as one of the ‘Top 10 dotcoms to watch’ recognising the growth and potential of the location-focused social network. Founded in 2006 by Sokratis Papafloratos and Walid Al Saqqaf in London, UK, the beta site launched in February 2007 when TrustedPlaces also secured £500k funding from HOWZAT Media.

For more information visit www.trustedplaces.com

To see TrustedPlaces on the iPhone visit www.trustedplaces.com/iphone

Read our blog at: http://trustedplaces.com/blog

Contacts:

Sokratis Papafloratos

CEO & Co-founder

sokratis@trustedplaces.com

+44 (0)7717 307032

Walid Al Saqqaf

COO & Co-founder

walid@trustedplaces.com

+44 (0)7971 886260

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